PROJECT OVERVIEW:

WHILE WORKING AT LUCITA, OUR TEAM WAS ASKED TO DEVELOP A CREATIVE SUITE OF SOCIAL ASSETS GEARED TO ACTIVATE GENERAL AUDIENCES WHO LOVE — AND LONG FOR — THE ESCAPISM OF A SPRAWLING CINEMATIC EXPERIENCE, WITH THIS PEDIGREE-PACKED ADAPTION OF A BEST-SELLING NOVEL.

PROJECT DELIVERABLES:

FINAL CONTENT INCLUDED SOCIAL EDITS, CINERAMPS AND CINEMAGRAPHS FOR A VARIETY OF COUNTDOWNS, INTEGRATED QUOTES, CHARACTER AND REVIEW PIECES.

ADD'L CREDITS:

TAJ TEDROW - DESIGN.

CHRIS PETERSON - CONCEPTING + CM.

MY ROLE:

CREATIVE DIRECTION, CONCEPTING, DESIGN, 3D, EDITING, COMPOSITING AND ANIMATION.